A lavender purple, soft rather than bright, and made for those bold enough to rock it. The kaftan is the most formal thing we make: a long-sleeved Moroccan thobe cut closer through the shoulders and chest than a gandoura, so it fits tailored rather than draped. The embroidery reads clearly against it. Two working pockets, which is rarer in a kaftan than it should be.

Collar: Zipped. Stands upright with no fold, so the embroidery reads cleanly from the neck down.

Placket: Embroidered down the centre chest, with a concealed zip at the neck. The zip opens far enough to pull the kaftan on and off without disturbing the collar.

Sleeve: Long, finished with embroidery at the cuff for that extra bit of shine.

Fabric: Polyester and rayon blend. It holds a drape, resists creasing when you sit, and does not need pressing after a day out.

Pockets: Two, set into the side seams, deep enough for a phone and keys.

Fit: Tailored. Closer through the shoulders and chest than our gandoura. For a roomier fit, feel free to size up. Measurements are on the size guide.

Best for: Eid prayer, weddings, evening gatherings. Lavender is for the man who already owns black and navy and wants the next one to be his own.

Wash instructions: Hand wash or dry clean only. Do not squeeze or twist. Lighter shades may carry washable tailor marks, and slight colour variation can occur between restocks.